Student knows a complex and wholesome overview of the basic concepts and relationships of economy and company management in a market environment. He has knowledge of the operation of company processes from an economic standpoint. He knows basic principles of effective company management, which wants to succeed in a competitive environment. The acquired information will provide the student with the necessary basics for further study of company management.
Prerequisites for registration:
none
Course contents:
Company and its standing in the market economy, supply and demand
Company management – purpose and functions
Factors of a business environment
Fundamentals of marketing, purpose of marketing approach in company management
Company as a socio-technological system, production process and its division
Inputs into the production process:
– long-term property and its effective usage
– circulating property, material company management
– human recources management, motivation, stimulation of employees
Costs of a company, characteristics and division
Calculation of costs and product price determination
Break even point
Financing of a company, financing sources of company
Fundamentals of financial analysis
Recommended or required reading:
Basic:
HERZKA, P. – KAJANOVÁ, J. Ekonomika a manažment podniku. Bratislava : STU v Bratislave,Ústav manažmentu, 2010. 203 s. ISBN 978-80-227-3268-0.
SEDLÁK, M. Manažment. Bratislava : Iura Edition, 2009. 434 s. ISBN 978-80-8078-283-2.
GRIFFIN, R. Fundamentals of Management. Mason, USA: South -Western, Cengage Learning, 2012. ISBN 978-1-133-62749-4.
Planned learning activities and teaching methods:
The course Economics and Company Management contains 13 lectures, each taking 2 hours and 13 seminars, each taking 2 hours.